Understanding the SEO Audit for Websites – Part 5

Understanding the SEO Audit for Websites – Part 5

SEO Strategy

Analysing Backlinks

Backlinks are the number of websites which have decided that your content is informative and well written enough for them to provide a link into it for their readers to follow. Establishing a large number of high quality backlinks suggests to search engines that your content is highly respected and worth visiting.

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Neon Boneyard in Las Vegas

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The salvaged vintage neon signs on display in the Neon Boneyard in Las Vegas offer a real treat for typography enthusiasts. Part junk yard, part museum and part art gallery, these images demonstrate how beautifully designed are the eye candy created to part punters with their holiday cash.

Via Pam Sattler on Flickr

Understanding the SEO Audit for Websites – Part 4

Understanding the SEO Audit for Websites – part 4

SEO Strategy

Alongside the factors within your website that can improve your website rankings, there are a number of external influences which also impact the SEO performance of your website.

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Understanding the SEO Audit for Websites – Part 3

Understanding the SEO Audit for Websites – Part 3

SEO Strategy

Page Ranking Optimisation

The on-page content features which can establish the ranking of your website on the search engines are
what provide the search engines with the most accurate information about how your website content most closely matches a search query.

Continue reading Understanding the SEO Audit for Websites – Part 3

Understanding the SEO Audit for Websites – Part 2

Understanding the SEO Audit for Websites – Part 2

SEO Strategy

Ensure That All of your Website Pages are Indexed

Index Page Count

You can carry out a quick check on most search engines to discover how many pages from your website they hold within their index. By inserting the site: command before your website address, you will be given a summary of how many pages the search engine can read and has available for matching search queries.

Continue reading Understanding the SEO Audit for Websites – Part 2

Understanding the SEO Audit for Websites – Part 1

Understanding the SEO Audit for Websites – Part 1

SEO Strategy

If you manage a business with online presence, you will have contemplated the benefits of conducting an SEO audit as recommended by your SEO marketing team. Understanding the main elements of an SEO audit will help you to become familiar with the audit process and allow you to discuss your business requirements with your SEO technician.

Alternatively, knowing which factors are considered within the SEO audit can help you design your website and marketing strategy to implement these features to help your online presence get better results in the search engine results.

Continue reading Understanding the SEO Audit for Websites – Part 1